Local art will now have a permanent home at the DoubleTree by Hilton Asheville-Biltmore. Beginning this month, the Biltmore Village hotel will feature a rotational gallery in the lobby of the hotel, with proceeds from the sale of the artwork benefitting Helpmate.
The series will be changed out each quarter and will be celebrated with an artist reception, the first of which will be held this Tuesday, March 6, from 4:30 p.m. to 7 p.m., and is open to the public. Vibrant food and a specialty cocktail will be served, in addition to a cash bar, and live music will be provided by Ben Phan. Proceeds from the alcohol sales, as well as the artwork, will be donated to Helpmate. The DoubleTree Biltmore began a partnership with Helpmate in 2017, as a part of its expanded recruitment and community outreach efforts.
“It is an honor to have high caliber artwork from Leslie Rowland displayed in our lobby,” stated Robert Foster, director of hotel operations for Biltmore Farms and general manager of the DoubleTree Biltmore. “We fully support the art community in Asheville and look forward to continuing to expose our guests to the high level of creative artists that live in the area. Being able to bring awareness to Helpmate and continue our partnership through our new artist series is an exciting opportunity as well.”
Leslie Rowland, artist and creative director of Hopeless Creative and co-owner of Biltmore Village’s London District Studios, will be the first local artist featured in the DoubleTree Biltmore. Rowland’s work has been exhibited on a national and international level, and she has been showcased in numerous solo and group exhibitions throughout her 18-year career. Most of her domestic exhibitions have occurred in Nevada and its surrounding states. Having moved to Asheville five years ago, Rowland is beginning to introduce her art to the area. She creates her own mediums and adds new twists to more traditional mediums gyrating between thumbing her nose at tradition and leaning on it. Rowland has worked in on surfaces ranging from traditional canvas and panel to the more unusual, including vintage furniture, WWII artillery shells and car doors.
Rowland, and her fiancé, Wade Oppliger, own London District Studio, located in Historic Biltmore Village, which houses her art gallery, a home store artist studios and a coffee bar. In addition to the DoubleTree’s artwork sales benefitting Helpmate, proceeds from art sales at London District Studios will also benefit the local community outreach organization.